GEORGIA SOUTHERN UNIVERSITY ATHLETICS

GEORGIA SOUTHERN UNIVERSITY ATHLETICS

Georgia Southern University Athletics partnered with Whitfield Signs to develop a cohesive and competitive brand for their athletic facilities. The Hanner Fieldhouse is one excellent example of rebranding to help appeal to today’s athletes and future recruits. The lobby of the building was expanded to accommodate Southern’s growing fan base. Whitfield Signs added lighted displays, mannequins and impactful graphics to showcase the arena sports housed in the facility, all while creating a more fan-friendly environment for all generations to enjoy. With this revitalization Whitfield Signs executed everything from design, to production, and including install on both the interior and the exterior.